Care Instructions

How to Care for Your Icelandic Wool

Icelandic wool is an incredible natural material. It has kept people warm in Iceland for centuries in rain, wind, and snow.

The wool is breathable, naturally water resistant, and does not hold odors easily. Because of this, wool does not need to be washed very often.

Most of the time, fresh air is all it needs. Taking good care of your wool garments will help them last for many years.

Air Before Washing

Wool loves fresh air. Instead of washing your sweater, hang it outside or in a well ventilated place for a few hours. This removes odors and refreshes the fibers. In Iceland this is how people have cared for wool for generations.

Remove Small Stains

If your garment gets a small stain, it is often enough to rinse the spot gently with cold water or clean it by hand. Try to avoid washing the entire garment unless it is really necessary.

Washing Your Wool Garment

If your sweater needs washing we recommend to wash gently by hand in lukewarm water, around 20–30°C.

Add a little wool detergent to the water. Avoid regular detergent, bleach and fabric softener.
Submerge the sweater and let it soak for 10–15 minutes. Gently press it in the water, don’t rub, scrub or twist.
Rinse gently in clean water at the same temperature.
Press out the water without wringing. Lay it on a clean towel, roll it up and gently press to absorb excess water.
Dry flat, reshaping it while damp. Keep it away from radiators and direct sunlight. Don’t hang it or tumble-dry it.

Avoid bleach and fabric softeners.

Drying

Never tumble dry wool.

Instead:

Gently press out excess water
Lay the garment flat on a towel to dry
Shape it back to its original form

Hanging a wet wool sweater can stretch the fibers.

Pilling

Small fibers can sometimes appear on the surface of wool garments. This is normal.

You can remove them gently by hand or with a wool comb.

Make It Last

Wool garments are made to last for many years.

If your sweater gets damaged, we encourage you to repair it instead of replacing it. Wool is one of the easiest materials to mend.

Taking good care of your wool means it can accompany you on many adventures for a long time.

A Final Tip from Iceland

In Iceland, many people say the best way to care for a wool sweater is simple:

Wear it often.
Air it outside.
Wash it rarely.