Why Icelandic Wool?

Icelandic wool is one of nature’s best materials for the outdoors.

People in Iceland have relied on wool to stay warm in harsh weather. Wind, rain, snow, wool had to handle it all.

The Icelandic sheep developed a very special type of wool that is different from most other wool in the world.

It has two layers.

The outer fibers are long and strong. They help repel rain and wind.

The inner fibers are soft and insulating. They trap warm air and keep your body warm even in cold conditions.

Together these two layers create a wool that is incredibly practical for outdoor life.

Warm, Even When Wet

One of the best things about wool is that it can still keep you warm when it gets damp.

This is one reason wool has always been trusted in Icelandic weather.

Wool naturally regulates temperature. It keeps you warm when it’s cold and releases heat when you get warm.

This makes it perfect for active days outside.

Wool does not hold odors easily, which means you can wear it many times without needing to wash it.

Often all it needs is a bit of fresh air.

Wool garments can last for many years when cared for properly.

Many Icelandic families still pass wool sweaters down through generations.

Our Fjara sweaters are made from 100% Icelandic wool and produced in Iceland.

They carry a long tradition of craftsmanship and outdoor living.

For us, wool is not just a material.

It’s part of life in Iceland.